CAC to LTV: Know What Growth Really Costs

Not all growth is good growth.

At Worth It Consulting, we help you break down your Customer Acquisition Cost (CAC) and Lifetime Value (LTV) — so you know whether your marketing and sales dollars are building profit or burning cash.

We analyze your numbers to uncover:

• True CAC — what it really costs to win each new customer.
• LTV — how much that customer brings in over time.
• Payback periods — how long it takes to earn your investment back.
• Scalability insights — when to spend more, and when to pull back.

When you understand your CAC-to-LTV ratio, you stop chasing growth and start managing it.

Worth It Consulting helps you find the balance between cost and return — so every dollar spent drives real, sustainable profit.

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